People use it like everyone fucking has the innate knowledge of every acronym out there
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I had to look this up the other day and found it annoying. Absolutely feels like something not common enough to abbreviate to me
It depends on when you were around and reading geeky news sites. FUD came up often on Slashdot in relation to Microsoft:
https://en.wikipedia.org/wiki/Fear,_uncertainty,_and_doubt#Microsoft
and the SCO v. IBM section are relevant.